2002 marked a new beginning for the already immensely successful businessman, Hussain Sajwani. It was the year that the Economics and Industrial Engineering major, an alum of The University of Washington, launched his groundbreaking property development company, DAMAC Properties. Today, his company is one of the most prominent and successful of its kind, having created over 17,000 properties in global cities such as Abu Dhabi, Beirut, Dubai, Doha Amman, and London. Over the course of his career, Mr. Sajwani has been recognized for his astute business acumen, and today he is recognized as one of the most influential Arabs in the world. He recently sat down to discuss his visions for DAMAC Properties, as well as the practices that have led him to create such a stellar track record.
The idea to create DAMAC Properties can be traced back to Hussain Sajwani’s childhood, as it was his experience working with his father after school at the family business that instilled the entrepreneurial spirit within him. As he grew, he would cultivate his passion for business and real estate, beginning with the development of small hotels, and he eventually stepped it up to premium towers in the most exclusive areas of Dubai. He usually begins his day with a meeting with his management team where he is given an update concerning the current status of the company, after which he meets with a number of his business partners to discuss impending deals, as well as to build his network. In order to bring his ideas to fruition, Mr. Sajwani often looks to the future, envisioning the status of Dubai as it develops over the next few decades, while also blocking out any fears that may inhibit the process. He has been noted for his penchant for forward-thought, and constantly surveys changes regarding new platforms that may help to market DAMAC Properties. In doing this, he has become really excited about the prospects associated with social media and digital marketing. The new advances in these sectors have allowed communication between corporate entities and their consumers to become streamlined, making the possibilities virtually limitless.